Lindquist’s legacy was cemented on his retirement from Disneyland in 1993 when a second-story window was dedicated at the park’s City Hall. It reads: “J.B. Lindquist, honorary mayor of Disneyland, Jack of all trades, master of fun.”
On the Chapman campus, Lindquist’s generosity and dedication to the University are evident in the Leatherby Libraries’
Jack and Belle Lindquist Dream Room, which includes two study rooms and houses Lindquist’s large collection of Disney memorabilia.
He also is remembered for his numerous visits to Professor Brian Alters’ large and popular class “The Pursuit of Happiness
and Knowledge: Walt Disney and Charles Darwin.” Lindquist last met with the class during the final month of his life.
President Jim Doti often had breakfast with Lindquist, calling him “my marketing guru.”
“Jack was also my friend, my mentor and my hero,” Doti said.
Hired as Disneyland’s first advertising manager in 1955, Lindquist worked for the park for 38 years and served as a link to Walt Disney’s original vision. He titled his memoirs In Service to the Mouse.
Lindquist retired from Disney on Nov. 18, 1993, Mickey’s 65th birthday, saying that a 65-year-old mouse didn’t need a chaperone anymore.
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