On Thursday, April 13, Strategic Marketing and Communications hosted a brand summit to familiarize campus partners with Chapman University’s new brand campaign:
Driven by Curiosity
Inspired by Chapman
There are several resources available to help the campus community align with and leverage the new campaign, including information on messaging, visual identity, brand voice and more.
- View the first hour of the brand summit, which provides a background and overview of the campaign and how it will inform our marketing strategy.
- View the brand summit slide presentation, which includes tangible examples of the brand in action through words and images.
- Visit brand.chapman.edu to view Chapman’s comprehensive list of marketing and branding resources.
By viewing these resources, campus partners can familiarize themselves with the new brand campaign and effectively integrate it into their marketing efforts to tell Chapman’s story.
